Author Archives: admin


Navigating Loyalty: Unraveling the Dynamics of Loyalty Programs in the UK

In the ever-evolving landscape of business strategies, loyalty programs stand out as indispensable tools for customer-centricity, fostering customer retention, cross-selling, and market penetration. As the UK witnesses a surge in the adoption of these programs, our exploration into the dynamics … Read More

black friday

Exploring the Evolution of Shopping Habits from 2022 to 2023 in the UK!

In the face of the most significant economic challenges in 40 years, European consumer confidence is undergoing a transformative shift due to sustained inflation and financial pressures. According to Nielsen insights, 76% of Europeans now prioritise “value for money,” making … Read More


Logo Isbasi x Digipac Success Story

In a world where market dynamics are ever-shifting, it’s crucial to have a clear roadmap for market entry and growth in the new market. This case study sheds light on how a market research project led by Digipac provided Logo … Read More


Jawdrop x Digipac Success Story

White City Innovation District and Undaunted hosted a JAWDROP ClimateTech event bringing together trailblazers and visionaries in the realm of climate technologies. Digipac Consultancy delivered digital marketing strategies and social media management to reach out to the right audience. Thanks … Read More


AI Adoption Surges: %67 of UK Businesses are already using AI!

The United Kingdom stands as a global leader in the AI revolution, featuring a flourishing ecosystem of startups, world-class universities, and research institutions. The UK’s AI market, valued at over £16.9 billion, is poised for remarkable growth, expected to reach … Read More


Upstream x Digipac Success Story

In the competitive landscape of today’s digital era, Upstream faced the unenviable challenge of establishing a strong local presence and fostering meaningful engagement through social channels; in particular, LinkedIn and Twitter, within West London Science, Technology, Creativity industries. Collaborating with … Read More


How Businesses Should Use Ads for Their Growth?

Online advertising stands as a potent tool for businesses of all sizes, offering a dynamic avenue to connect with target audiences and propel growth. Amidst the plethora of digital advertising platforms, navigating the choices can be daunting. Let’s delve into … Read More


Empowering SME leaders today

In an era of continuous growth and change, seizing opportunities for personal and professional development is crucial. We’re thrilled to invite you to an event that promises to be a game-changer in your journey to success. Event Details What to … Read More


Exciting News in Life Sciences: Join Us at Jawdrop Fireside

We are thrilled to announce our participation in the upcoming Jawdrop Fireside event, titled “Unleashing the Power of Clinical Trials.” Hosted by Imperial College London and Upstream, this event promises to be a significant gathering of industry experts, NHS representatives, … Read More


LinkedIn Growth Strategies in 2023: How to Grow Your Business or Personal Brand?

LinkedIn stands as a powerhouse for businesses and professionals, providing a unique space to connect, network, and cultivate brand growth. In the dynamic landscape of 2023, there are several strategies to amplify your presence on this platform. Insights into LinkedIn: … Read More